Futuri Streaming Banner, Video and Audio Ads

This article outlines the banner, video, and audio ads available with Futuri Streaming:

While it is possible to have Futuri VIP Support upload ads for your Futuri Streaming player, we strongly recommend using our integrations for Google Ads (DFP) or other ad server software for flighting ads to your Futuri products and other digital properties. An ad server will allow you to control how many impressions each banner receives, rotate multiple pieces of creative in the same slot, and get instant access to impression and engagement numbers.

Banner, Audio, and Video Ad Overview

Your Futuri Streaming player offers three display ad slots:

  • Leaderboard Banner Ad:  Displays as 728x90 display on desktop and tablet browsers and 320x50 on mobile phone browsers. 
  • Two Square Display Ads:  Two 300x250 display ads that will display across desktop, tablet, and mobile phone browsers.

In addition, your streaming player offers the following pre-roll options, of which we'd recommend choosing ONE:

  • Pre-roll video (we'd recommend 15 seconds or less) - This can have a companion banner ad that displays after the video finishes, or it can just be a standalone video ad.
  • Pre-roll audio (we'd recommend 10 seconds or less) - This can have a companion banner ad that displays after the audio finishes, or it can just be a standalone audio ad.

Flighting Ads Through Google Ads (DFP)

Please click this link for more information on flighting ads through a Google Ads (DFP) Integration.

Flighting Banner Ads and Pre-Roll Through Futuri Directly

If your station runs the same campaign for a long period of time (e.g. annually) and does not need the more advanced features offered by an ad server software, banner ads can be flighted directly in your Futuri streaming player.  Simply, submit the ad asset to Futuri VIP Support along with a click-through URL.  With this option, you can rotate multiple pieces of copy in a round-robin fashion. 

If you need your banner ads to be dayparted or to have a start/end date, ad servers are the better options.

Audio pre-roll

If you want to play a short audio or video clip before a user joins your live stream, you can submit it by clicking the Submit Pre-Roll button on our Support Center.

More information on the features and requirements of Futuri's Pre-Roll service can be found here.

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