Let TopLine's extensive Co-Op library supercharge your prospecting efforts and put new valid business reasons (VBR) in your pocket. Co-op advertising is a powerful strategy where manufacturers or distributors share the cost of a retailer's ad campaign, and all co-op ad programs are inherently VBRs.
TopLine's co-op library features over 700 ad programs, with new ones added daily. You can easily search by manufacturer, product, or business category to find the latest programs in just a few clicks. Everything you need is at your fingertips.
Follow the steps below to access everything TopLine's Co-Op library has to offer.
1. Click on Co-Op in the left-hand menu to view the Co-Op library.
2. Search for Co-Op by brand name or category using the search bar at the top.
3. Check the box for 100% Paid per Ad to filter your results by manufacturers with 100% reimbursement.
4. Check the box for Expiring soonest to filter results to first show you all co-op plans expiring in the current month, followed chronologically by expirations in the following months.
5. Click into any Co-Op card to view the full details.
6. Click the Download PDF button to save the Co-Op details.
7. When available, you will see a Local Dealer Locator button. Click here to search for local dealers in your market who carry that brand.
8. Click the Share button for a shareable link to the Co-Op details.
