Completing Google Play Mobile App Content Surveys

When publishing a new Android mobile app Google presents a number of surveys regarding the app's content to make sure it aligns with their policies.  They will periodically publish new surveys for existing apps, as well.  

As your app developer, Futuri will automatically handle the completion of many of these tasks for you.  However, you know your content best, so some questionnaires will require your input.  

Simply follow the steps to complete the necessary app content surveys:

1. An account admin should log into the Google Play Console.
2. Select the desired app from the list.  
3. Then, navigate to the App Content section under Policy in the menu on the left-hand side. 
4. Refer to the directions below to complete any necessary surveys.

TABLE OF CONTENTS

• Privacy Policy
• App Access
• Ads
• Content Rating
• Target Audience and Content
• News Apps
• COVID-19 contact tracing and status apps
• Data Safety
• Advertising ID
• Financial Features
• Government Apps

Privacy Policy

1. Click the Start button to begin the survey. 
2. Enter the URL for your station's privacy policy and click Save to complete the survey. 

App Access

1. Click the Start button to begin the survey. 
2. Select "All functionality is available without special access" and click Save to complete the survey.

Ads

1. Click the Start button to begin the survey. 
2. You can review Google's ad policy by clicking the link provided.  If your app contains ads, select Yes.  Otherwise, select No. 
3. Click Save to complete the survey.

Content Rating

1. Click the Start button to begin the survey. 
2. Click Learn More to read about Google's content rating policy.  Then, click Start questionnaire.
3. Enter your email address.  Then, select the appropriate category from the list.  Most radio station apps would qualify as All Other App Types.
4. Answer each of the questions in the next section related to the type of content in your app.  Make sure to consider all content, such as song titles that might include crude language or references to alcohol.  Also, Google may consider any in-app contests as gambling.  
5. Click Save and then Next. Google will display your content ratings by region based on your answers.  If you are satisfied with the ratings, click Submit to complete the survey.  Otherwise, you may go back to edit your answers.

Target Audience and Content

1. Click the Start button to begin the survey. 
2. Indicate the age ranges that your app/station targets. Based on the Content Ratings you selected, Google will indicate any date ranges for which your app is uneligible.  Then, click Next to proceed. 
3. Google will indicate whether or not you are eligible for their "Designed for Families" program.  Click Next to proceed. 
4. This page will review your app's target age.  Click Save to complete the survey. 

News Apps

1. Click the Start button to begin the survey. 
2. If there is no news content is displayed in your app, select No and click Save. You have finished the survey.Otherwise, if there is news content in your app, select Yes.
3. In the box provided, input information about your station's status as a news publisher or information about the source of news shown in the app, and then click Save to complete the survey.For tips on what to provide, you can read more about Google Play's News policy by clicking the link shown or review these tips that Google provides:

COVID-19 contact tracing and status apps

1. Click the Start button to begin the survey.
2. Select whether or not your app is a COVID-19 contact tracing or status app.

NOTE:  If either one or both of the first two options is selected, you will be required to submit proof that your app meets Google's requirements.

Data Safety

NOTE: If your app contains embedded web pages, as you proceed through the survey questions, you may need to disclose additional data collected by your website.  

1. Click the Start button to begin the survey.  Then, click Next to proceed.
2. In the Data Collection and Security section, fill in the required answers as indicated below.  Then, click Next to proceed. 

   Does your app collect or share any of the required user data types? Select Yes.
   Is all of the user data collected by your app encrypted in transit? If the station DOES NOT use AdsWizz pre-roll, select Yes. If the station DOES use AdsWizz pre-roll, select No.
   Which of the following methods of account creation does your app support? Select "My app does not allow users to create an account."
   Do you provide a way for users to request that their data is deleted? Select Yes if the privacy policy you entered in the Privacy Policy survey section accounts for this need. Otherwise, select No.
   Is your app currently certified by an authorized lab, according to the Mobile Application Security Assessment (MASA) framework?  Select No.

3. In the Data types section, expand each type and choose the following selections as indicated below.  If a data type is not listed here, nothing needs to be selected unless your organization collects that data.  Then, click Nextto proceed.

   Location Select: Approximate Location Precise Location
   Personal Info Select: Name Email Address Phone Number
   Audio Files Select: Voice or sound recordings
   App activity Select:  App interactions Other actions
   App info and performance Select: Crash logs Diagnostics
   Device or Other IDs Select: Device or other IDs

4. You will now be asked to enter additional information for each data type selected.  Click Start by each item.

   Name, Email address, Address & Phone Number Select the following: Collected Yes, this collected data is processed ephemerally Users can choose whether this data is collected App Functionality Personalization NOTE: If contests are run in the app and used for further marketing purposes, you should also select:  Advertising or marketing.
   Approximate Location If NOT using Google Ads or Adswizz, select the following: Collected No, this collected data is not processed ephemerally Data collection is required Analytics If using Google Ads or Adswizz, select the following: Collected Shared No, this collected data is not processed ephemerally Data collection is required Why is this user data collected?: Analytics Advertising or marketing Fraud prevention, security & compliance Why is this user data shared? Analytics Advertising or marketing Fraud prevention, security & compliance
   Precise Location If NOT using Google Ads or Adswizz, select the following: Collected No, this collected data is not processed ephemerally Users can choose whether this data is collected Advertising or Marketing Personalization If using Google Ads or Adswizz, select the following: Collected Shared No, this collected data is not processed ephemerally Users can choose whether this data is collected Why is this user data collected?: Advertising or marketing Personalization Why is this user data shared? Advertising or marketing
   Voice or sound recordings Select the following: Collected No, this collected data is not processed ephemerally Users can choose whether this data is collected App Functionality
   Crash logs & Diagnostics If NOT using Google Ads or Adswizz, select the following: Collected No, this collected data is not processed ephemerally Data collection is required Analytics If using Google Ads or Adswizz, select the following: Collected Shared No, this collected data is not processed ephemerally Data collection is required Why is this user data collected?: Advertising or marketing Analytics Fraud prevention, security & compliance Why is this user data shared? Analytics Advertising or marketing Fraud prevention, security & compliance
   App interactions If NOT using Google Ads or Adswizz, select the following: Collected No, this collected data is not processed ephemerally Data collection is required Analytics If using Google Ads or Adswizz, select the following: Collected Shared No, this collected data is not processed ephemerally Data collection is required Why is this user data collected?: Advertising or marketing Analytics Fraud prevention, security & compliance Why is this user data shared? Analytics Advertising or marketing Fraud prevention, security & compliance
   Other interactions Select the following: Collected No, this collected data is not processed ephemerally Users can choose whether this data is collected App Functionality Analytics Personalization
   Device or other IDs If NOT using Google Ads or Adswizz, select the following: Collected No, this collected data is not processed ephemerally Data collection is required App functionality Analytics Developer communications If using Google Ads or Adswizz, select the following: Collected Shared No, this collected data is not processed ephemerally Data collection is required Why is this user data collected?: Advertising or marketing App functionality Analytics Developer communications Fraud prevention, security & compliance Why is this user data shared? Analytics Advertising or marketing Fraud prevention, security & compliance

5. Click Next to continue.
6. You will see a preview of your entries.  
7. You must have entered a link to your Privacy policy already in order to save.  If you have not done so, you will see this message.  Make sure to save the Data safety survey as a draft before going to the Privacy policy page to enter your URL.  Once entered, return to the this survey to complete it.
8. Click Save to complete the survey.

Advertising ID

1. Click the Start button to begin the survey.
2. Answer Yes to the question presented.  
3. Below that, check the boxes for Analytics, Advertising or marketing, and Fraud prevention, security, and compliance. 
4. Click Save to complete the survey.

Financial Features

1. Click the Start button to begin the survey.
2. Select My app doesn't provide any financial features.
3. Click Next and then Save.

Government Apps

1. Click the Start button to begin the survey.
2. Select No to indicate your app was not developed by or on behalf of the government.
3. Click Save.