Completing Mobile App Content Surveys on Google Play

When publishing a new Android mobile app Google presents a number of surveys regarding the app's content to make sure it aligns with their policies.  They will periodically publish new surveys for existing apps, as well.  

As your app developer, Futuri will automatically handle the completion of many of these tasks for you.  However, you know your content best so there are some questionnaires that will require your input.  

Simply follow the steps to complete the necessary app content surveys:

  1. An account admin should log into the Google Play Console.
  2. Select the desired app from the list.  
  3. Then, navigate to the App Content section under Policy in the menu on the left-hand side. 
  4. Refer to the directions below to complete any necessary surveys.


Privacy Policy

  1. Click the Start button to begin the survey. 
  2. Enter the URL for your station's privacy policy and click Save to complete the survey. 

App Access

  1. Click the Start button to begin the survey. 
  2. Select "All functionality is available without special access" and click Save to complete the survey.

Ads

  1. Click the Start button to begin the survey. 
  2. You can review Google's ad policy by clicking the link provided.  If your app contains ads, select Yes.  Otherwise, select No
  3. Click Save to complete the survey.

Content Rating

  1. Click the Start button to begin the survey. 
  2. Click Learn More to read about Google's content rating policy.  Then, click Start questionnaire.
  3. Enter your email address.  Then, select the appropriate category from the list.  Most radio station apps would qualify as All Other App Types.
  4. Answer each of the questions in the next section related to the type of content in your app.  Make sure to consider all content, such as song titles that might include crude language or references to alcohol.  Also, Google may consider any in-app contests as gambling.  
  5. Click Save and then Next. Google will display your content ratings by region based on your answers.  If you are satisfied with the ratings, click Submit to complete the survey.  Otherwise, you may go back to edit your answers.

Target Audience and Content

  1. Click the Start button to begin the survey. 
  2. Indicate the age ranges that your app/station targets. Based on the Content Ratings you selected, Google will indicate any date ranges for which your app is uneligible.  Then, click Next to proceed. 
  3. Google will indicate whether or not you are eligible for their "Designed for Families" program.  Click Next to proceed. 
  4. This page will review your app's target age.  Click Save to complete the survey. 

News Apps

  1. Click the Start button to begin the survey. 
  2. If there is no news content is displayed in your app, select No and click Save. You have finished the survey.Otherwise, if there is news content in your app, select Yes.
  3. In the box provided, input information about your station's status as a news publisher or information about the source of news shown in the app, and then click Save to complete the survey.For tips on what to provide, you can read more about Google Play's News policy by clicking the link shown or review these tips that Google provides:

COVID-19 contact tracing and status apps

  1. Click the Start button to begin the survey.
  2. Select whether or not your app is a COVID-19 contact tracing or status app.
NOTE:  If either one or both of the first two options is selected, you will be required to submit proof that your app meets Google's requirements.

Data Safety

NOTE: If your app contains embedded web pages, as you proceed through the survey questions, you may need to disclose additional data collected by your website.  
  1. Click the Start button to begin the survey.  Then, click Next to proceed.
  2. In the Data Collection and Security section, fill in the required answers as indicated below.  Then, click Next to proceed. 
    Does your app collect or share any of the required user data types?
    • Select Yes.
    Is all of the user data collected by your app encrypted in transit?
    • If the station DOES NOT use AdsWizz pre-roll, select Yes.
    • If the station DOES use AdsWizz pre-roll, select No.

    Do you provide a way for users to request that their data is deleted?

    • Select Yes if the privacy policy you entered in the Privacy Policy survey section accounts for this need.
    • Otherwise, select No.

    Is your app currently certified by an authorized lab, according to the Mobile Application Security Assessment (MASA) framework? 
    • Select No.
  3. In the Data types section, expand each type and choose the following selections as indicated below.  If a data type is not listed here, nothing needs to be selected unless your organization collects that data.  Then, click Nextto proceed.
    Location

    Select:
    • Approximate Location
    • Precise Location
    Personal Info

    Select:
    • Name
    • Email
    • Address
    • Phone Number
    Audio Files

    Select:
    • Voice or sound recordings
    App activity

    Select: 
    • App interactions
    • Other actions
    App info and performance

    Select:
    • Crash logs
    • Diagnostics
    Device or Other IDs

    Select:
    • Device or other IDs
  4. You will now be asked to enter additional information for each data type selected.  Click Start by each item.
    Name, Email address, Address & Phone Number
    Select the following:
    • Collected
    • Yes, this collected data is processed ephemerally
    • Users can choose whether this data is collected
    • App Functionality
    • Personalization

    NOTE: If contests are run in the app and used for further marketing purposes, you should also select:  Advertising or marketing.

    Approximate Location
    If NOT using Google Ads or Adswizz, select the following:
    • Collected
    • No, this collected data is not processed ephemerally
    • Data collection is required
    • Analytics

    If using Google Ads or Adswizz, select the following:
    • Collected
    • Shared
    • No, this collected data is not processed ephemerally
    • Data collection is required
    • Why is this user data collected?:
    Analytics
    Advertising or marketing
    Fraud prevention, security & compliance
    • Why is this user data shared?
    Analytics
    Advertising or marketing
    Fraud prevention, security & compliance

    Precise Location
    If NOT using Google Ads or Adswizz, select the following:
    • Collected
    • No, this collected data is not processed ephemerally
    • Users can choose whether this data is collected
    • Advertising or Marketing
    • Personalization
    If using Google Ads or Adswizz, select the following:
    • Collected
    • Shared
    • No, this collected data is not processed ephemerally
    • Users can choose whether this data is collected
    • Why is this user data collected?:
    Advertising or marketing

    Personalization

    • Why is this user data shared?
    Advertising or marketing


    Voice or sound recordings
    Select the following:
    • Collected
    • No, this collected data is not processed ephemerally
    • Users can choose whether this data is collected
    • App Functionality

    Crash logs & Diagnostics
    If NOT using Google Ads or Adswizz, select the following:
    • Collected
    • No, this collected data is not processed ephemerally
    • Data collection is required
    • Analytics
    If using Google Ads or Adswizz, select the following:
    • Collected
    • Shared
    • No, this collected data is not processed ephemerally
    • Data collection is required
    • Why is this user data collected?:
    Advertising or marketing

    Analytics

    Fraud prevention, security & compliance
    • Why is this user data shared?
    Analytics
    Advertising or marketing
    Fraud prevention, security & compliance
    App interactions
    If NOT using Google Ads or Adswizz, select the following:
    • Collected
    • No, this collected data is not processed ephemerally
    • Data collection is required
    • Analytics
    If using Google Ads or Adswizz, select the following:
    • Collected
    • Shared
    • No, this collected data is not processed ephemerally
    • Data collection is required
    • Why is this user data collected?:
    Advertising or marketing

    Analytics

    Fraud prevention, security & compliance
    • Why is this user data shared?
    Analytics
    Advertising or marketing
    Fraud prevention, security & compliance

    Other interactions
    Select the following:
    • Collected
    • No, this collected data is not processed ephemerally
    • Users can choose whether this data is collected
    • App Functionality
    • Analytics
    • Personalization

    Device or other IDs
    If NOT using Google Ads or Adswizz, select the following:
    • Collected
    • No, this collected data is not processed ephemerally
    • Data collection is required
    • App functionality
    • Analytics
    • Developer communications
    If using Google Ads or Adswizz, select the following:
    • Collected
    • Shared
    • No, this collected data is not processed ephemerally
    • Data collection is required
    • Why is this user data collected?:
    Advertising or marketing

    App functionality

    Analytics

    Developer communications

    Fraud prevention, security & compliance
    • Why is this user data shared?
    Analytics
    Advertising or marketing
    Fraud prevention, security & compliance

  5. Click Next to continue.
  6. You will see a preview of your entries.  
  7. You must have entered a link to your Privacy policy already in order to save.  If you have not done so, you will see this message.  Make sure to save the Data safety survey as a draft before going to the Privacy policy page to enter your URL.  Once entered, return to the this survey to complete it.
  8. Click Save to complete the survey.

Advertising ID

  1. Click the Start button to begin the survey.
  2. If your app displays ads from AdsWizz or Google Ad Manager, you will answer Yes to the question presented.  Otherwise, answer No.
  3. If you answered yes, a new question will be presented.  Check the box by Advertising or marketing.
  4. Click Save to complete the survey.

Did you find it helpful? Yes No

Send feedback
Sorry we couldn't be helpful. Help us improve this article with your feedback.