How to Create Sales & Marketing Materials with TopLine

See something you like in the Instant Insights section but want to make it your own?  In the TopLine dashboard, managers have the ability to request custom, rebranded Instant Insight pieces using their own station data.  

To get started, navigate to the Instant Insights section and click + Request new piece.

Need some ideas to get started?  Here are some ways to use positioning pieces in Instant Insights:

Category One-Sheets

Are intended to reflect expertise and business acumen within specific business categories by highlighting key stats and trends that are driving business.

Signature Events  

Use one-sheets to quickly communicate the highlights of station/cluster events.

Ratings/Audience Strengths

If your stations/cluster delivers a specific demographic or ethnic population better than your competition, one-sheets will provide very specific information to reinforce your ability to deliver these segments. 


J
Jasmine is the author of this solution article.

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