POST: Adding Podcasts to Apple Podcasts (iTunes)

This article outlines the steps to set up a POST RSS feed to be used with Apple Podcasts (iTunes). 

Apple is the 800-pound gorilla in on-demand and podcast audio consumption and after a few minutes of preparation, POST makes it easy to publish your content directly to this vast audience.

Create Your RSS Feed

Navigate to Settings > Integrations and then select Connect new feed in the RSS section.

To create a new RSS feed, follow the simple three-step process to input the necessary information.

Step 1: Add Basic Info

Enter all the required fields to provide the unique identifying information for your show.  

Step 2: Display Details

Upload a properly-sized square show image that will display in POST and on Apple.  (Minimum 1400x1400px and maximum 3000x3000px.)

NOTE:  It is important to select at least one appropriate RSS category in order for your podcast to be listed correctly with Apple.  Subcategories, if applicable, will help put your podcast in front of the right audience.

Step 3: Adjust Settings

Adjust any optional settings that apply and click Save publishing destination to complete the setup.

  • iHeart stations will need to enter their iHeart show ID in order to properly gather analytics for the show.
  • If Apple requires you to add a Podcast Connect authorization code, you will add it here later by editing this feed once created.  Adding this code will allow you to take full advantage of Apple's metrics.
  • The RSS feed must be set to Active status if you want to publish episodes to it.
  • Choose the Publish to this destination by default checkbox if you would like this RSS feed to be available for publishing from all your Shows in POST.

After creating your new RSS, you will find it listed in the RSS section of Integrations.  Click the link icon and Copy to clipboard.


NOTE: Before submitting your RSS feed to any podcast hosting site, you will need to make sure at least one episode has been published to the feed.

Submit to Apple Podcasts

You will use this URL to submit your podcast to Apple's Podcasts Connect site. Click Here for Apple's help documentation on submitting and managing podcasts.

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